Chatbots Strategy & Conversational Marketing Agency

Now more than ever, conversation is at the heart of how customers interact and engage – online instant messaging apps and chatbots are the main way we communicate when we’re not talking face-to-face. We'll help you build a conversational marketing strategy that qualifies and converts leads.

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Got a question for us about chatbots?

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Chatbots

What is a chatbot?

A chatbot is a program that simulates a written human conversation, allowing users to interact and solve issues or queries without needing to bother your customer service teams.

 

Through intelligent programming and routing of tools like chatbots and data capture, we can simulate realistic, human-like interactions in order to create a more human buying experience while effectively qualifying leads. Your buyer journey is improved drastically: customers can seek assistance when they want it, via their preferred method of communication, whilst you gain better insight and information. 

 

As a chatbot development agency, we've worked with a range of different clients across various sectors to help them implement a conversational marketing strategy that suits their needs. We'll work with you to understand your overarching business goals and challenges, allowing us to position your chatbot marketing strategy at the centre of your other tactics like SEO, social and content for the best possible results.  

82% of consumers expect an immediate response

Source: HubSpot

What are the benefits of a chatbot?

  • Shorten the sales cycle
  • Automate and personalise your processes
  • Save time and money
  • Create a better customer journey

24/7 customer support 

Supporting one-to-one conversations manually just isn't feasible in today's always-on world. A chatbot can make sure you're available 24/7, to qualify leads, book meetings and provide answers to common support queries. So when your team does need to step in, they can focus on the conversations that matter most.  

A chatbot based around your goals

A chatbot can be integrated into your CRM, meaning your bot can deliver personalised messaging that doesn't feel robotic. All the data that comes through from a chat can sync up with your contact's timeline, so your whole team are on the same page. We can help you configure a bot that hands off to a live-agent, creates support tickets, adds people to workflows and much more. 

An online transaction costs 42x less than a phonecall

It's pretty well established that digital transactions are much more cost-effective than both face-to-face and phone conversations. A chatbot can free up valuable time from your call centre staff, automating common enquiries and reducing customer service costs. A well-built chatbot can be one of the most productive and efficient team members you'll ever employ... 

Over 80% of consumers expect an immediate response

Today's technology means we have to always be available in some shape or form. We've come to expect fast, efficient and automated user-journeys. By providing your users with access to the information they want, when they want it, you're creating a much more effective sales cycle. Through HubSpot automation, you can go one step further and create support tickets and automated follow-ups to ensure every conversation provides the right outcomes and nurtures the customer further down the funnel.

What are the benefits of a chatbot?

24/7 customer support 

Supporting one-to-one conversations manually just isn't feasible in today's always-on world. A chatbot can make sure you're available 24/7, to qualify leads, book meetings and provide answers to common support queries. So when your team does need to step in, they can focus on the conversations that matter most.  

A chatbot based around your goals

A chatbot can be integrated into your CRM, meaning your bot can deliver personalised messaging that doesn't feel robotic. All the data that comes through from a chat can sync up with your contact's timeline, so your whole team are on the same page. We can help you configure a bot that hands off to a live-agent, creates support tickets, adds people to workflows and much more. 

An online transaction costs 42x less than a phonecall

It's pretty well established that digital transactions are much more cost-effective than both face-to-face and phone conversations. A chatbot can free up valuable time from your call centre staff, automating common enquiries and reducing customer service costs. A well-built chatbot can be one of the most productive and efficient team members you'll ever employ... 

Over 80% of consumers expect an immediate response

Today's technology means we have to always be available in some shape or form. We've come to expect fast, efficient and automated user-journeys. By providing your users with access to the information they want, when they want it, you're creating a much more effective sales cycle. Through HubSpot automation, you can go one step further and create support tickets and automated follow-ups to ensure every conversation provides the right outcomes and nurtures the customer further down the funnel.

How to develop a conversational marketing strategy

Download our Conversational Marketing eBook to learn...

  • How conversations work together with inbound marketing
  • What makes a conversational growth strategy
  • How to start using conversations in your business
Download Now
Developing a Conversational Growth Strategy

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