Inbound Marketing is a tried and tested lead generation method for delivering high-quality leads that convert into paying customers. Inbound helps you get right content to the right audience at the right time and as a HubSpot Diamond Agency Partner, Prodo is well equipped to make your campaign a big success.
Our teams focus on understanding your business goals and build a strategy specially-tailored to suit. After evaluating your objectives, we set KPIs and ensure the strategy that we build, aligns activities with personas and the challenges they face at the different stages of the buyer journey.
We firmly believe that a marketing campaign should never have a set-in-stone kind of approach to it and the agile marketing methodology aligns with this thinking. By using an agile approach we are able to rapidly try, test and experiment with marketing ideas, technology, software and tools to discover which ones work best for your company and generate the most leads. Once we analyse the resulting data, we can then adjust your marketing strategy to continually improve and increase your results.
Over twenty years, Prodo have established a set of core values that underpin our business culture and influence our work. We're a Platinum Certified HubSpot Agency and our Inbound team is made up of a great bunch of enthusiastic and passionate people who care about delivering quality content and support to help achieve your business’ goals.
“Prodo Digital have been instrumental in the development and implementation of our new inbound marketing campaign. They have also been proactive in providing us with advice and assistance in marketing automation. I would definitely recommend this company.”
Ian Berrie, Head of Marketing, Construction Chemicals, BASF
We're never more proud than when we deliver great results for our clients. We've picked out a few here to show you how we've helped their businesses grow.
Caesarstone manufacture premium quartz surfaces for kitchens and bathrooms, partnering with fabricators and fitters all across..
From blog posts to videos to thought leadership articles, the key is to create content that doesn’t just say ‘use our service, use our service, use our service’. Instead, Inbound is about attracting the attention of the right people with something interesting, useful or informative. Using cutting-edge, responsible email automation technology your content can put website visitors on a pathway towards purchasing your goods or services.
Inbound focuses on optimising your digital assets and marketing strategy to attract visitors, convert them into leads, close them to create customers then delight them to become brand advocates. By delivering content that interests and informs target audiences before they start making buying decisions, Inbound can help build authority and trust in your brand to seriously accelerate growth.