07 / 11 / 2017

Website trends that you need to know about

Website trends that you need to know about

Website trends are changing all the time, here's a snapshot of the latest things you need to know about when thinking of building a new site.


Danny Williams: Website trends for 2017, we’re going to see an increase in Chatbots - so artificial intelligence actually answering your questions online.

The second one is the increased awareness of interstitial anxiety, that’s the moment from when you actually click a button or perform an action, and we’re going to see a lot more interactions, a lot more animations to see that something is actually happening.

Another one is ‘landing page first’ mentality. So a lot more people are accessing website through either social media referrals or paid referrals so you’re heading straight to a landing page.

Another one is skeleton screens: so, partially loading portions of a website before you see the remainder of the content really helps bring down loading times especially on a mobile device.

And finally we’re going to see more brands adapting mobile first design so increased user accessed websites via mobile devices so we’re going to see real focus put on those mobile designs before they actually get out to desktop.

So for more on these and other topics, please check out prodo.com - have a look at the blog.

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