Pearl and Butler
The luxury jewellery e-boutique www.pearlandbutler.com retained Prodo to create the branding for the company. Its brief was to create a brand that was feminine yet modern and eye-catching yet classic.
The resulting brand focussed on a contemporary colour palette with a modern feminine finish – perfect for its popular ‘e-tail’ site. After this success we were further briefed to create a sub-brand for its new range of designer jewellery: Ruby Butler. Again, we focussed on a combination of fresh feminine shades with an up to date choice of font and finish.