Sefton Fostering Service offers support and guidance to families
that foster, so that they can provide stable and loving homes for
children who can't live with their own families.
Sefton Council wanted to run a specific fostering campaign and
came to Prodo Digital for guidance on how to do this. They felt
that their users might feel that the corporate website was quite
daunting, with too much information and not very welcoming. They
wanted a friendly, approachable and easy to digest website which
would attract potential foster parents.
The site in essence is simple but fits the bill perfectly; the
designs are wonderful and really capture that 'child-like' element.
It includes an informative FAQ section, as well as a 'Discussion
Board' which not only allows users to ask questions but also allows
experienced foster parents to answer questions. There is also a
'Success Stories' page which highlights the diversity of fostering
in a subtle way.
The main point of the site is to engage the customer, hence the
many calls to action to 'Get in Touch'. Hopefully through our
creativity and development lots of people will now be getting in
touch and registering their interest in fostering.
Have a look at the Sefton fostering website