We created a brand and website for the Countess of Chester's NHS
breast screening programme which is dedicated to finding early
signs of breast cancer in women aged between 50 and 70.
With a great public service to offer, the site's aim is to get
women through the door - as only 69 per cent of women living in
Chester's most deprived areas had been screened in the previous
three years and uptake amongst our 50-52 year olds is also amongst
the lowest in the region.
We created a site that we think will really appeal to the target
market, a resource that is nice to interact with but also provides
all of the reassuring information visitors need.
The site has a handy FAQ section which can be used to answer any
niggling questions or to calm nerves. Reassuring testimonials are
also used to relay past experiences as-well as a 'meet your team'
See it here: www.chesterbreastscreening.co.uk