Pay Per Click Executive

Job Description: Paid Search Executive (PPC)
Location: Chester, UK
Reporting to: Paid Search Manager
Permanent or Contract: Permanent
Salary: Competitive

Main Job Purpose

Prodo Digital is looking to recruit a Pay Per Click Executive to join its pay per click marketing team. The role will primarily involve client management, creating paid search marketing campaigns across major search engines and analysing campaign results to improve performance and produce monthly reports.

At this level, you'll be managing client relationships, creating and optimising client campaigns, managing bids, controlling budgets, producing reports, completing daily health checks, analysis and research and more.

Experience in pay per click marketing is not essential as training will be given to the successful applicant.

Skills

• Maintain and develop client relationships
• Generate and develop new paid search marketing accounts, campaigns and ad groups
• Assist the creation of new paid search marketing initiatives
• Daily account management of pay per click marketing for client campaigns across a number of search platforms, including all major search engines
• Maintain and monitor keyword bids, daily and monthly budget caps and other important account metrics.
• Research to identify new opportunities for clients
• Analyse campaigns to make improvements to performance
• Produce weekly and monthly reports for team and clients providing insight and recommendations
• Communicate with team and management on project development, timelines, and results
• Provide recommendations and execute strategies for campaign structuring, targeting, and other facets of paid search in accordance with client goals
• Liaise with clients and Prodo team members before, during and after the campaign delivery process
• Contribute to new business enquiries involving pay per click marketing including pitch work where required in conjunction with the Pay Per Click Marketing Manager
• Develop tools and processes to assist the efficiency of our pay per click marketing strategies
• Keep up to date with latest changes and developments in the pay per click and online marketing industries
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals

Desirable

• Interest in search and online marketing
• High level of integrity and comfortable giving and receiving direct feedback
• Attention to detail
• Good organisational and time management skills
• Ability to prioritise and multi-task in a deadline driven environment
• Highly articulate with excellent verbal and written communication skills
• Excellent numerical and analytical skills
• High level of proficiency in Microsoft Excel
• Ability to identify trends and patterns within complex numerical data and present them in an understandable way .
• Ability to learn new industries and new business types quickly, applying this knowledge to internet marketing initiatives and achieving client goals
• Self-motivated and able to work under own initiative

To apply for this role contact Jenni Barker either in writing or email Jenni@prodo.com

Benefits Package: BUPA, 23 days holiday per annum, plus birthday off

Hours of employment: 37.5 Hours per week. 8.30am to 5pm (1 hour for lunch)

STRICTLY NO AGENCIES, Thank You.