Prodo's Blog

Liverpool based Solicitors practice EAD Solicitors  has plans to expand its digital marketing activity by bringing in Prodo to create a new Search Marketing Strategy and build a new website.

The Chester-digital agency will look to reach new customers through driving targeted keyword traffic, to a new website with powerful calls to action for their target audiences.  The new site is due to be published early in 2010.  Brian Whigham, Sales Director at Prodo said 'we're thrilled to be working with this prestigious Liverpool practice and providing them with full digital services'.

The agency was up against a number of other North West agencies, including their incumbent, for the brief, and won because of their ability to demonstrate a great knowledge of the sector, and sheer enthusiasm.

'Michaela  Hickson, Marketing & Business Development Manager at EAD Solicitors said 'I am looking forward to working with Prodo, they have a great reputation and have demonstrated  their commitment to get us the best and have been great in assisting us in our Search strategy'.

Two new Prodo-designed sites for Manchester based Debt Advisors, have just been commissioned.

The agency was selected because of it's full digital-marketing-services  and the ability to handle all Search Marketing, Social Media marketing and ongoing consultancy on how this successful consumer and business debt advice business can maximise the web as a lead generation and customer service tool.

'The websites will remain distinctive but have a strong resemblance, one dedicated to consumers and one focused on Corporate clients.' Explained Tracey MacDonald, marketing manager at The Debt Advisor.

Prodo will be creating the sites using full content management system (CMS).  'The CMS has the capacity to enable  the client efficiently  manage  their online presence, said Chris Chapman, Prodo's Technical Director.  He further explained 'its also really user friendly and has many web 2.0 technologies built into it, enabling customers to interact online and encourages repeat visitors'.

Wrexham FC fans from across the world are already purchasing Dragons memorabilia from the recently launched new Wrexham FC Online store, launched this month by Chester digital agency Prodo.  Paul Retout, Wrexham FC, Chief Executive said 'it was incredible within hours of the new site going live we had orders coming in from as far afield as Hong Kong.  We're  really pleased with the site and are getting really positive feedback from fans.'

Prodo have been working with Wrexham FC in developing a reliable platform for their shop, which enables the in-house team to manage the store and maximise their merchandising opportunities to a wider audience.

Digital marketing specialist Prodo has launched a new website for VisitChesterandcheshire (VCC) to showcase the county and city's business tourism credentials.

Launched under the domain www.meetinchesterandcheshire.com , the new site is part of VCCs business tourism destination marketing drive and is designed to showcase the region for all business related conferencing and events, looking to attract both UK and overseas visitors

The website has a great 'mash-up' application allowing visitors to get a birds-eye-view of the destination, and integrates to VCCs full internal CRM system.

Donna Lund, E-Media Manager for Visit Chester & Cheshire, said after the site went live 'Our working relationship is far from over and believe this project is just the start of many opportunities for us all over the coming months, and hopefully years'.

Technical Director of Prodo Chris Chapman said 'The site has full Content Management facilities, allowing the VCC marketing team to keep the site fresh, we've built in modules to allow them to quickly and simply create customer surveys and have looked at other great features such as RSS feeds and the property database mash-up'.